Flip The Call is US based technology startup who believes that can help people disconnect from their businesses and get back the quality of their lives.
As small business owners, we make ourselves constantly available for our customers requests. That’s a good thing for our customers, but not necessarily a good thing for the quality of our lives, we are constantly on the edge, handling all the world's problems all the time.
Flip The Call is application that enables us to stay available to our customers, but reclaim our life quality, too. We can get our off-time back, relax and recover energy by forwarding our calls to our employees, the people we trust, or Flip The Call call center.
Our challenge was to design product that will allow small business owners and managers to forward their calls to the people they trust, relax, and whenever decide to connect again see what they missed and get back in the loop.
In order to forward calls user need to set up a landline from which the calls will be forwarded and at least one phone number of person he trust, who will receive call.
To start call forwarding user need to select a landline and destination. We tried really hard to make this a one click process.
Timeline enables business owners and managers to stay in the loop. No need for phone calls or stand ups, whatever has happened, it’s here.
Business owners can manage their team by adding and organizing team members.
Business owners can decide to handle important calls themselves and leave non important calls to the staff.
Users can earn free calls and minutes by referring application to their friends.
In order to allow users to evaulate their employees we designed data visualisation dashboards.
Our design strategy was not to start from mobile design and adopt for desktop or to start with desktop and adopt for mobile. We decided to design as native as possible experience both for mobile and for desktop. For example, for desktop application dropdowns work very well for handling call options, but that solutions doesn’t scale nice for mobile. For mobile application we used additional screen for user actions.
We created design that emphasizes Flip The Call value for customers, main product features, social proof and pricing.